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Sr. Executive SEM

People are at the core of Fareportal. We are one of the fastest growing travel technology companies in the world; our portfolio of travel brands, including flagship product CheapOair, receive over 100 million visitors annually.

We are seeking a SEM Expert who will manage project goals, contribute to product strategy and help define best practices. The right candidate will also have opportunities to collaborate with teams in NY and other locations around the world.

Responsibilities​

  • Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
  • Track, report, and analyze website analytics and PPC initiatives and campaigns.
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Optimize copy and landing pages for paid search engine marketing campaigns.
  • Perform ongoing paid keyword discovery, expansion and optimization.
  • Research and analyze competitor advertising links.

Requirements

  • SEM, to Increase Online Traffic & Booking at Low CPA
  • Work on different accounts like Google Mobile, GDN, Bing & Yahoo
  • Take care of SEM or Pay Per Click on Google adwords
  • Required to Push online Traffic and booking
  • YOY 50% Growth from SEM Traffic and Sales
  • 30% account optimization & implementation, 30% Reporting & 10% Analysis, 30% Website testing & Hygiene Maintenance.
  • SEM Analysis, Bid Management, Ad Creative Testing, Reporting and Marketing Research, Website Hygiene| Web Testing.

What we offer

  • Free transportation
  • Complimentary meals
  • Recreation lounge
  • Team building activities
  • Fun team outings
  • Unlimited coffee
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